OUR STORY

At 79e, we're more than just jewelry; we embody empowerment, happiness, and liberation. Our mission is to redefine the narrative of jewelry purchases, shifting from traditional gifting to a celebration of self-love. Each piece in our collection symbolizes self-worth, reflecting the strength
and independence of today's modern woman. Our designs are delicate yet dazzling, crafted to stand alone or layer gracefully, making a statement wherever they go.

Our brand is defined by our commitment to quality, service, and inclusivity. We create jewelry that resonates with strong, self-loving women and transcends barriers of class, color, creed, age, style, and occasion. At 79e, we believe your jewelry is an intimate reflection of yourself, designed to be cherished and passed down as a legacy of love. With meticulous in-house craftsmanship, we blend the timeless allure of 14K gold and
diamonds with a modern sensibility, ensuring each piece embodies both tradition and innovation.

Fluted Collection – handcrafted 14K gold jewelry by Shop79e for everyday luxury.

Our Craft

We don’t hold on to the notion of fast fashion that fades out every fortnight. Instead, we opt for crafting timeless beauties and trends that our customers can wear anytime anywhere on repeat. You can wear it single-handedly all alone to make a statement or pair it with other trinkets according to your personal preference. Our jewelry collection is as versatile as the women who own it. 

             In order to inculcate that personalized touch, we provide you with endless customization options in your jewelry. From the type of gold to the size of diamonds and engraving alternatives to font styles, you can select your desired hue to craft your story of self-love on our
artboard. 

Why Us? 

At 79e, we believe that how you show up in the world should have no limits. So, let your style be the armor that underscores your sparkling strength. Let your jewel case carry the elegance that complements your grace. Let your jewelry have the shine that celebrates the distinctive essence of your personality. With 79e, let’s uncover the art of tuning in your heart and embrace wearing your style. 

           Whether you're preparing for a significant milestone or adorning yourself simply because you deserve it, we are always here. From festivities and celebrations to offices and outings, our pieces celebrate every version of you

  • Built onTrustand
    Transparency.

    We're clear about what we make, where it comes from, and what it's worth. No vague descriptions, no hidden markups - just real gold, real details, and a commitment to honesty at every step.

  • Every Piece Begins
    with Intention.

    We design trendy and timeless 14k gold jewelry that feels personal, wearable, and worth holding on to. The kind you reach for every day, not just on special occasions.

  • Responsibly Made,
    Thoughtfully Sourced.

    We work only with trusted partners who share our values — using ethically sourced gold and conflict-free stones. Because who we work with matters just as much as what we create.

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